Danville, KY tourism official tapped as first manager of Kentucky Bourbon Trail
FRANKFORT, Ky. — The Kentucky Bourbon Trail has its first manager to work with distilleries that are part of the tour.
The Kentucky Distillers’ Association tapped Danville’s own Adam Johnson for the job. He has been executive director of the Danville/Boyle County Convention and Visitors Bureau since 2006.
KDA President Eric Gregory said Monday he’s impressed with Johnson’s ability to create tourism strategies that benefit his community and all of Kentucky .
KDA President Eric Gregory said Monday he’s impressed with Johnson’s ability to create tourism strategies that benefit his community and all of Kentucky.
Adam Johnson’s role will include strengthening partnerships among the bourbon and tourism industries and solidifying Kentucky as the authentic home for bourbon.
Last year, Bourbon Trail distilleries had more than 450,000 visits. Visitors came from all 50 states and 16 countries.
The trail tour features six distilleries — Four Roses, Heaven Hill, Jim Beam, Maker’s Mark, Wild Turkey and Woodford Reserve.
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